Coffee isn't just for breakfast. The liquid gold is fast becoming the world's favourite workout boost. But what is it about a cup of coffee that makes it so good for sport?


Coffee is a natural source of caffeine. Caffeine has been shown to improve vigilance, alertness, mood and cognitive processes during and after exercise. If you're training, it helps you focus on really getting the most out of your session. If you're racing, you'll find it easier to keep your eye on the prize!


Caffeine lowers your rate of perceived exertion, meaning you can push yourself harder. It also helps your body burn fat more easily, meaning you can use fat as an additional energy source rather than relying solely on your carb stores. That means you've got more in the tank before you hit the wall, so you can train for longer. Awesome news for endurance training and racing.


Great news for your pb! This study on runners showed that the ingestion of caffeinated coffee (caffeine level measured) enhanced their speed and overall performance.


Coffee is the biggest source of antioxidants in the Western diet, so a great way to help naturally protect yourself from disease.


Post-exercise caffeine helps muscles refuel, by increasing the rate at which your body absorbs muscle glycogen. Good news for tomorrow's workout if you hit it hard today!


Over and above the benefits of keeping it natural, there's something to be said for enjoying a great-tasting cup of coffee rather than popping a caffeine pill. It helps you get in the right mind set to smash your workout. Not only that, but caffeine improves energy levels, mood and various aspects of brain function by blocking an inhibitory neurotransmitter in the brain called Adenosine.

So, that explains why so many of us are swapping our sugary energy drinks for a cup of preworkout coffee! But what's the bad news?

Coffee is a natural source of caffeine, but you never know how much caffeine is actually in your cup. Even if you stick to the same brand, the caffeine level is really varied. You can be drinking less than 20mg of caffeine, or well over 300! That's why sometimes you feel wired after a coffee, and sometimes it doesn't do anything.

For training, it's important to have enough caffeine to give you a boost without overdosing. That's where TrueStart Coffee comes in. It's the only coffee in the world redesigned for sport, perfectly caffeinated to give you an energy boost with no crash.

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